Logo & Brand Development | Print | Menu Design | Wayfinding and Experiential Graphics
Look and Feel
Menu Design
Tower39 Rooftop Lounge
Laursen Design was commissioned to design the logo, branding, menus, and wayfinding and experiential graphics for Tower39 Rooftop Lounge, crafting a seamless experience that enhances both navigation and ambiance. The design creates a strong sense of place, guiding guests easily to the rooftop while immersing them in the Tower39 narrative—a warm, fresh, and stylish destination where superb cocktails, delicious small bites, and the best view in Carlsbad come together for a truly memorable escape.